Ultriva Blog

Matthew Schwab

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Seasonal Latte: A Supply Chain Case Study

Posted by Matthew Schwab on 11/14/12 9:30 AM

Starbucks has found a hit with their seasonal pumpkin spice lattes. I should know.  My discriminating and highly opinionated thirteen-year-old daughter Priscilla loves them. She likes the pumpkin spice lattes so much that she convinced a small platoon of girls to join her at the end of the first half day at the Starbucks just a short walk from their middle school.

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Topics: supply chain, manufacturing, collaboration, inventory